How can you possibly stand out? Narrowing your target market may actually help you grow your business. Master a specialty.
You can’t be a generalist. The key to differentiation is to become more focused and specialized, to truly become best-in-class for a particular client who can be served effectively and profitably. As a divorce mortgage planner, you will be a specialist in one of the most intimidating areas of finance. Divorce represents a massive transfer of wealth with substantial financial implications.
With one in two marriages ending in divorce, you have the opportunity to become an indispensable resource to your clients and their professional divorce team. And with your growing expertise, you should expect referrals to increase.
As a Certified Divorce Lending Professional (CDLP®), focus your practice on helping divorcing homeowners make a more informed decision regarding their home equity solutions and the divorce team identify any potential conflicts between the divorce settlement, the mortgage, and the real property.
Divorce Mortgage Planning is a holistic approach to evaluating mortgage options in the context of the overall financial objectives as they relate to divorcing situations.
The Divorce Lending Association and the Certified Divorce Lending Professional (CDLP®) Certification prepares you to become an integral member of the professional divorce team by providing you with the required background knowledge base, business model, and ongoing marketing and support.
